Finding new customers isn’t always easy—especially when you’re focused on completing jobs, managing schedules, and keeping everything running smoothly. But if you want consistent work coming in, lead generation has to be part of the game plan. Fortunately, there are four tried-and-true ways custom integrators can start generating more leads right now. Here’s what we call the “Core 4.” 1.

If you’re a custom integrator trying to bring in more customers online, you’ve probably heard of Google Ads and Google Local Services Ads (LSAs). Both can be powerful tools, but they work very differently—and knowing which one is right for your shop can make a big difference in your results and your budget. At Pixel Vault, we manage both types

When it comes to showcasing your custom integration projects, great photos and videos can make all the difference in attracting potential customers. The good news? You don’t need a fancy camera to capture stunning visuals of your work. Your iPhone, with its advanced camera features, is all you need to create a professional portfolio that highlights your craftsmanship. Here’s a

It’s not that they don’t value staying in touch with clients—it’s just that they’re busy. Between managing projects and keeping customers happy, the idea of spending hours digging through contacts to create a list feels overwhelming. So, it gets pushed to the back burner. But here’s the good news: if you use Gmail, creating a customer list is much easier

Getting reviews on Google My Business (GMB) is essential for building your online reputation. But to make it easy for your customers to leave a review, you need to provide them with the direct link to your review page. Here’s a step-by-step guide to locating and sharing your Google My Business review link. Step 1: Log in to Your Google

As custom integrators, we often find ourselves repeating the same information to different customers—whether it’s explaining a service, providing troubleshooting instructions, or following up on a quote. While it’s essential to maintain great communication, typing out similar responses repeatedly can be time-consuming. That’s where Gmail’s canned responses (also known as templates) come in. With canned responses, you can create and

In the fast-paced world of custom integration, your website isn’t just an online brochure—it’s your hardest-working salesperson. Unlike a traditional sales team member, your website doesn’t clock out, take breaks, or wait for an appointment. It works tirelessly to attract, inform, and convert visitors into engaged customers. But is your website living up to its potential? At Pixel Vault, we

As a custom integrator, you know that attracting engaged customers is the lifeline of your business. But in today’s competitive landscape, it takes more than just word of mouth to keep your pipeline full. Here are four actionable strategies to help you bring in new, engaged customers and turn your website into a customer-generating machine. 1. Optimize Your Website for

Google reviews are crucial for any business, serving as modern-day word-of-mouth marketing that builds trust, improves local SEO, and increases sales. Collecting reviews isn’t difficult but requires a few important steps.

Today, nearly 90% of consumers factor in online reviews before making a purchase. This makes it crucial to have an effective online review management strategy for your business or clients.